Sep 20, 2026  
2026-2027 College Catalog 
    
2026-2027 College Catalog

BSAD 2100 - Social Media Analytics

3 credit(s)
This course explores the foundation of social media analytics. Topics include, how to use data from social media platforms to select and evaluate strategies and campaigns; how social media analytics integrates with and affects other areas of business; and the current state of analytics.
Contact Hours: Class- 45 Practical Lab- 0 Clinical- 0 Internship- 0