Sep 20, 2026  
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BSAD 2590 - Digital Marketing

3 credit(s)
This course introduces students to the strategies, tools, and techniques of effective digital marketing. Students will explore the various digital channels specific to brand management and building customer relationships.  This includes search engine marketing, paid search advertising, content marketing, email, and social media.
Contact Hours: Class- 45 Practical Lab- 0 Clinical- 0 Internship- 0


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