Mar 29, 2024  
2020-2021 College Catalog 
    
2020-2021 College Catalog [ARCHIVED CATALOG]

BSAD 2520 - Principles of Marketing

3 credit(s)
A study of the development of an effective marketing program including consumer behavior, product, pricing, distribution, and promotional strategies.
Contact Hours: Class- 45 Practical Lab- 0 Clinical- 0 Internship- 0